Emcure Pharmaceuticals x MS Dhoni

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Case intro

Working with MS Dhoni will always be special. This was our third collaboration with him, yet the excitement never fades. We produced five digital films and a podcast featuring Namita Thapar under M-Cure’s “Earth” brand. The set energy was electric, and Dhoni’s recall of our past shoots made it even more memorable. The entire campaign was executed with precision – just as he likes his cricket.

Client: Emcure Pharmaceuticals

Location: Mumbai

Service: Production Services (Digital Ad)
Duration: 3 Weeks (4 FILMS)

Production House: Houndfly Creative Agency

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Perfectly aligned creative and production expertise to increase digital impact.

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